Articles
02 Mar 2024 • Sam Freeman
International Women’s Week
Making videos for your company shouldn’t be hard!
Here’s how I (a complete video novice) easily created 5 days worth of inspiring social media video content for International Women’s Week.
Sounds tough right? But not with Captain on my side!
25 Feb 2024 • Sam Freeman
Case Study – The Colombian Coffee Farm
Two brothers 5000 miles apart, and a crazy plan to gather some great video content.
Directing someone remotely from that kind of distance will be a nightmare right?
Can it be done?
25 Feb 2024 • Sam Freeman
Are reviews & testimonials broken? Smartphone video to the rescue!
Trust. It’s a valuable commodity, possibly THE most valuable commodity, and once it’s been spent. Zip. It’s gone – for good.
This is a story about Ink. Printer Ink. (I know, I know. That’s well boring – but please don’t stop reading just yet…)
23 Feb 2024 • Sam Freeman
Can smartphone video really enhance your brand? Really though? REALLY?
What is a brand these days, anyway? Let’s look at it from a different angle, and see if we can really walk the walk when it comes to our claims about smartphone video…
23 Feb 2024 • Sam Freeman
LinkedIn Video Booster Tips
It can be incredibly hard to know whether you’re doing the right thing when creating video content for LinkedIn.
So we’ve pulled together a set of video boosting tips to help get you on the right track.
We’re releasing these videos throughout the week on LinkedIn, but we’ve collected them together here so you can watch them all in one go!
22 Feb 2024 • Sam Freeman
Authenticity. Pointless buzzword or competitive advantage?
If someone were to tell you ‘you need to be more authentic in your online presence’, you’d be entitled to roll your eyes. But is there a little more to this marketing cliché than meets the eye?
22 Feb 2024 • Sam Freeman
4 tips for better branded video that no brand guide will tell you
Most brand guides would have you slap lipstick on a pig and call it a princess
Ok, so we’re here today for a nice little chat about branding – 4 tips to help make sure that your video content is on brand and working as efficiently as possible. Things that most brand documents fail to mention.
